Buroland (Belgium – France) – Project Manager
Office Furniture, Brussels

Restructured and Repositioned the company from a second-hand office furniture sales outfit to new furniture retailer.

IT
Set up of new computer network, hardware and software (mainly PC’s and Novell) within office structure in 3 operations centres (Brussels, Antwerp and Paris). Implemented Backup and Recovery systems all interacting with a fourth location )headquarters in Brussels).

Project Management
Company repositioning and relocation.
Selling second-hand office furniture in its early days, the company was selling new furniture at discounted prices.
The consumers’ perception was that these were second-hand goods and a marketing shift became necessary.
It was my role to define the strategy, determine the budget, assign the roles, organise a complete marketing and advertising campaign and finally relocate the business to premises more suited to their product image to justify a price increase which lead to higher profitability.

Responsibilities and Accountability
·     Operational structure
·     Profitability
·     Marketing Strategy
·     Relocation of the business

Turnover : £600,000
Increased Profitability by Doubling turnover of stock
Repositioning image of the company
Increasing sales by 165%